Another rough translation
Hugo Boss has a style much more rigorous than their own.
It is true, Boss is not among the designers who usually buy, however, too small "for making perfumes. But when you decide to join a project like this, you do it because you like the pairing, the human relationship. The group has convinced me.
Usually wears perfume?
Little for the truth. And when I do, I choose frangranze of small shops, where they attack even the labels handmade. Usually I buy colognes very simple. And then collect species from all over the world. My favorite scents are the animals like the musk.
Your memory of scents.
The women in my family wore fragrances strong, my mother used a Bulgarian rose oil, she and Arabic. But I think my favorite smell is that of bleach with a touch of tobacco. I had this aunt who just finished cleaning the entire kitchen sat and lit a cigarette, he was so sad, alone, listening to music and drank coffee together. I do not smoke, but I like it when people do it in my house because it goes back to that time.
He has some memory attached to Bordighera, where he spent many holidays?
I hated Italy when I was a kid and we came in Liguria in the summer. I must have looked too weird and effeminate, and let me know it was impossible even in ice cream.
But now the Italians love it.
It took a bit ', but now I feel accepted by Italy and the Italia.
Have you ever thought of his own line of clothes or her perfume?
I am interested in creating a world in constant change, with ideas that do not necessarily become tangible, and then sold. For example, to prepare for my concert, it took three months of creative flow. If we had done to sell T-shirts, no one would put the heart. So I think we should leave to make perfumes and clothes to those who can do really.
Do not think there is an excessive use of celebrity sponsors?
No, if there is consistency. All he does Beyonce for example, it makes sense. She is a superstar and its PLANNED are perfectly in line with his character.
We still believe that the star power on the public?
If there is a strong idea, yes. The campaign for Hugo Boss and interesting because we are a heterogeneous group......
Well, now we know he doesn't smoke For sure.